PreSonus Deserves Your and the Music Industry’s Attention | 227

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In several blog entries, tweets, and films that I have created, I have expressed my personal, unashamed passion for PreSonus. From the first time I used Studio One to the present, when I use Notion, Studio One 2, and hopefully a new AudioBox 1818VSL and Faderport soon, I have been delighted not only with the great quality and simplicity of their products, but also with how reasonably priced they are. Actually, that’s what brought me to them. I was seeking for a DAW to replace my huge, sluggish, and unreliable software, which will remain unidentified, as a computer musician and independent media producer.

I wanted something that wouldn’t crash my previous system every time I utilized more than five tracks, didn’t have a high learning curve, and didn’t harm my wallet, which at this point was battered and wounded. I was like many home studio, computer artists and, let’s face it, broke musicians. The “New” Studio One was what I discovered. It was operating (at the time) for less than half the cost of other “full” software programs and touted minimal RAM utilization, easy drag-and-drop tracks and settings. It was obvious what to do.

After six years, Studio One, Notion, and my interactions with Presonus’ people, support, and products have been wonderful. But this is a letter of defense, not a love letter. The “industry standard” for studios, digital composers, and audiophiles has been Pro Tools. Presonus and Pro Tools both have devoted followers, just as Coke or Pepsi, Democrats or Republicans, Apple or PC, and Coke or Pepsi, Democrats or Republicans. A large part of this devotion stems from being on the “winning team” and being resistant to change. I’m not criticizing Pro Tools; rather, I’m arguing that there is space at the top for both. In fact, I am confident that if they took the time to learn more about PreSonus and its products, many experts what it offers.

One of the main criticisms was that, despite the fact that their goods are excellent, you can’t truly use them in a live or professional studio environment. Yes, Studio One was excellent, but because no one uses it, there is no need to have it in your studio. Although their interfaces and preamps are excellent, they are rarely utilized. There are more reasons not to use it than I could possibly list, and the list can be found on almost any forum. PreSonus, however, not only subtly addressed these criticisms and worries as they were being voiced, but also improved upon them.

PreSonus has recently generated a MASSIVE stir. Esa-Pekka Salonen uses the new iPad Air in the commercial, writing music while on the go, carrying it into the auditorium, and playing. He is working with Notion, a program that PreSonus just bought for notation and composition. The details are below:

Not only is Notion a top-notch notation program, but it can also be integrated with Studio One.

The construction of a stunning, cutting-edge digital recording studio by John Storyk (Jimi Hendrix’s Electric Ladyland Studios) allowed Presonus to put their wares to the test. Most of the studio’s equipment, if not all of it, is made of things they make or have manufactured. You might have a tour below.

I could write a book about each piece of equipment and why you should use it at work, but there are many applications for it since it is so adaptable and versatile. The bottom line is that you should look at what PreSonus has to offer if you’re searching for any equipment or software.

In the meanwhile, you may enter our “Jumpstart your Dream” competition for a chance to win a PreSonus Audio Box 22 interface and Studio One Artist.

Up to the end of June, Notion is also 50% off; get it and experiment!

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